So, I thought I would do something interesting to me which is branding teams. I think it is a ton of fun to come up with concepts for teams, so I will be doing that today for every team in the NSFL. I will not be moving locations for any of the teams, just brand changes. And do not expect any logos because I am poop with graphics. Lastly as a quick disclaimer, this is my opinion, that should go without me saying this, but I am going to anyway just in case. This will be a many part series, since I am currently at jury duty, I have a lot of down time, and be posting these once I am done.
So, I guess we will start out with my team, New Orleans Second line. First, I just want to say that I already love the branding and color scheme for New Orleans, definitely top two in branding in the NSFL. I really wouldn’t want to change it; the name is unique and compliments the city of New Orleans perfectly.
With that out of the way, the name I would go with would be: New Orleans Purchase. There are a few reasons behind the choice. First, being the history in the United States that New Orleans, and a large amount of territory in was involved in the Louisiana Purchase in 1803. My second reasoning would be the definition of the word purchase. Not only does it mean to buy something, it can also be defined as: “a hold or position on something for applying power advantageously, or the advantage gained by such application.” I think that definition fits really well with the “mission statement” of any sports team, especially in football too. That we will put ourselves in the best position, and do what we want, whenever we want to the other team to win.
Logo wise, the first thing that comes to my head is some sort of animal pulling a plow or some sort of carriage. I am not entirely sure how that would work as a logo, but either would be an Ox or Mustang, since both those animals are well known for their strength and speed. And would also relate to the migration of settlers to the west during the Louisiana Purchase. I think that works really well with the concept of the team and the play on words. I am just not a huge fan of animal logos, unless they are done right. It is difficult for me to think of some sort of abstract concept for the name and brand. If anyone has any suggestions let me know!
Keeping it in the ASFC, I will move on to Austin Copperheads. I decided I wanted to take this team in a different direction then my rebrand for New Orleans. I wanted to make this team a bit more fun, and come up with a different name for them. I finally decided on the Austin Shifters.
I think this name can also be another name or brand that can be play on words, similar to the New Orleans Purchase. If you are all starting to catch on by now, that is something I really enjoy. Now my primary reason for is due to an unofficial slogan they use which is “Keep Austin Weird”. Based on that slogan, I wanted to make a team based on some sort of folklore or myth. So, I shortened shapeshifters to shifters. I also think the definition of shifter could be used in regards to sport/football, meaning “a person of thing that shifts something.” Similar to my reasoning for the New Orleans brand above, teams shift and move players on the opposing team to their advantage which allows many plays to work. That we will move and shift you around as we would want.
Now for the Shifters logo, there are two ideas floating around in my head as I am typing this up. The first option would be sort of similar to the Wraiths current logo, go along with the dark color/theme. That is too bland for me. My second option is probably my favorite, but I’m not sure how well it would be executed. That would be a face that is half human and half some sort of animal. The two that come to my mind right now would either be a lizard or a wolf. Like I stated before, I think black would work well as a primary color for this team, however the secondary and tertiary colors would need to match the lizard or wolf. For the lizard, probably green and orange/red, and for the wolf I would say silver and purple. Also, I think the secondary colors for both these logos should be vibrant to go along with the weird theme.
Thanks everyone for reading if you have made it this far, I appreciate it!
So, I guess we will start out with my team, New Orleans Second line. First, I just want to say that I already love the branding and color scheme for New Orleans, definitely top two in branding in the NSFL. I really wouldn’t want to change it; the name is unique and compliments the city of New Orleans perfectly.
With that out of the way, the name I would go with would be: New Orleans Purchase. There are a few reasons behind the choice. First, being the history in the United States that New Orleans, and a large amount of territory in was involved in the Louisiana Purchase in 1803. My second reasoning would be the definition of the word purchase. Not only does it mean to buy something, it can also be defined as: “a hold or position on something for applying power advantageously, or the advantage gained by such application.” I think that definition fits really well with the “mission statement” of any sports team, especially in football too. That we will put ourselves in the best position, and do what we want, whenever we want to the other team to win.
Logo wise, the first thing that comes to my head is some sort of animal pulling a plow or some sort of carriage. I am not entirely sure how that would work as a logo, but either would be an Ox or Mustang, since both those animals are well known for their strength and speed. And would also relate to the migration of settlers to the west during the Louisiana Purchase. I think that works really well with the concept of the team and the play on words. I am just not a huge fan of animal logos, unless they are done right. It is difficult for me to think of some sort of abstract concept for the name and brand. If anyone has any suggestions let me know!
Keeping it in the ASFC, I will move on to Austin Copperheads. I decided I wanted to take this team in a different direction then my rebrand for New Orleans. I wanted to make this team a bit more fun, and come up with a different name for them. I finally decided on the Austin Shifters.
I think this name can also be another name or brand that can be play on words, similar to the New Orleans Purchase. If you are all starting to catch on by now, that is something I really enjoy. Now my primary reason for is due to an unofficial slogan they use which is “Keep Austin Weird”. Based on that slogan, I wanted to make a team based on some sort of folklore or myth. So, I shortened shapeshifters to shifters. I also think the definition of shifter could be used in regards to sport/football, meaning “a person of thing that shifts something.” Similar to my reasoning for the New Orleans brand above, teams shift and move players on the opposing team to their advantage which allows many plays to work. That we will move and shift you around as we would want.
Now for the Shifters logo, there are two ideas floating around in my head as I am typing this up. The first option would be sort of similar to the Wraiths current logo, go along with the dark color/theme. That is too bland for me. My second option is probably my favorite, but I’m not sure how well it would be executed. That would be a face that is half human and half some sort of animal. The two that come to my mind right now would either be a lizard or a wolf. Like I stated before, I think black would work well as a primary color for this team, however the secondary and tertiary colors would need to match the lizard or wolf. For the lizard, probably green and orange/red, and for the wolf I would say silver and purple. Also, I think the secondary colors for both these logos should be vibrant to go along with the weird theme.
Thanks everyone for reading if you have made it this far, I appreciate it!