After winning the Ultmini the sponsorship offers came flowing in for Terry Yaki but there was but one clear choice from among all his suitors. That being Kikkoman teriyaki sauce. What self respecting Japanese company wouldn’t want a championship winning sports star to endorse their product. The deal being for several million dollars a year for 2 years and a life time supply of Kikkoman brand teriyaki sauce. The deal includes Tv promotion, grocery store cardboard standees promoting the product and a Live event in Yaki’s home town of Osaka Japan. As well as promoting the product on the various variety shows he was on while back home.
These TV ads would be for both the American and Eastern markets. With each being made for the specific audience in mind. The American ad features Yaki having a bad game going into halftime and then being offered a bottle of Kikkoman brand teriyaki sauce by a man who looks like Mickey, the trainer, from the Rocky films. Yaki then chugs the sauce and begins to feel energized and proceeds to run through the opposing defense. The ad then ends with a shot of Terry drinking and then holding the bottle while smiling for the camera as if it were a gatorade commercial.
As for the Japanese ad it was quite different. It starts with a peaceful day until Gamera and Godzilla show up and begin wrecking the town of Osaka. Seeing this Terry Yaki transforms into Ultraman and begins fighting the two monsters until he is knocked into a Kikkoman factory and lathered in teriyaki sauce. He then powers up even further and defeats the two monsters. Afterwards the three share a nice refreshing bottle of Kikkoman brand teriyaki sauce and begin laughing as the screen fades to black.
(298 words)
These TV ads would be for both the American and Eastern markets. With each being made for the specific audience in mind. The American ad features Yaki having a bad game going into halftime and then being offered a bottle of Kikkoman brand teriyaki sauce by a man who looks like Mickey, the trainer, from the Rocky films. Yaki then chugs the sauce and begins to feel energized and proceeds to run through the opposing defense. The ad then ends with a shot of Terry drinking and then holding the bottle while smiling for the camera as if it were a gatorade commercial.
As for the Japanese ad it was quite different. It starts with a peaceful day until Gamera and Godzilla show up and begin wrecking the town of Osaka. Seeing this Terry Yaki transforms into Ultraman and begins fighting the two monsters until he is knocked into a Kikkoman factory and lathered in teriyaki sauce. He then powers up even further and defeats the two monsters. Afterwards the three share a nice refreshing bottle of Kikkoman brand teriyaki sauce and begin laughing as the screen fades to black.
(298 words)