Here in Orange County we have a unique branding. With that comes a unique opportunity for merchandise and marketing. Obviously everyone loves otters, and there is no shortage of otter themed goods. We have a wide selection of plush otters wearing players jerseys, along with the typical sports merchandise that you’ll find everywhere. When I came to the team I had a great idea. Being that my name is Gus Bus I saw a great opportunity to add to our merchandise. One of the things I requested was a keychain of a little orange School Bus that has the team name and such on it and all kinds of Bus related merchandise. Big ass cups in the shape of a bus, footballs in the shape of a bus! The big seller though, that I funded out of my own pocket, is once per season, we host an RV giveaway. This RV is a replica of the Gus Bus from Benchwarmers that I purchased, and a OCO man-Cave on wheels. filled to the brim with oco stuff and signed jerseys, and with a big picture of my face on the side. Just kidding my face isn’t on it. But we give these bad boys out once per year. Every ticket sold at our stadium during home games doubles as a raffle ticket for this event. During the giveaway day we host a youth football tournament and other fun games to get the home fans fired up and enjoying a great day even if they lose the raffle.
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